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Copilot-assisted carrier negotiation briefs: inputs, outputs and limits
8
min read

Learn how AI copilots generate carrier negotiation briefs using SLA, NDR, and logistics data to improve rates and reduce manual effort.

May 15, 2026
Beyond Broadcasts: How JMS Personalises WhatsApp Journeys for Every Buyer
8
min read

Learn how JMS personalises WhatsApp journeys using buyer events, suppression logic, and real-time triggers to reduce support load.

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Conditional branching: when to use SMS, WhatsApp, phone or email in a journey
8
min read

Learn when to use SMS, WhatsApp, phone calls, or email in customer journeys to improve resolution, reduce support load, and avoid over-messaging.

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Training Your AI Copilot: Data Sources That Actually Improve CRM Efficiency
8
min read

Learn which data sources actually improve AI Copilot performance in CRM workflows and how to increase efficiency with smarter inputs.

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Turn Returns into a Competitive Edge: A Guide for D2C Ecommerce
7
min read

Read about - Part 1: discusses what makes returns pragmatic for shoppers. Part 2 focuses on how merchants make returns pragmatic for themselves.

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Proven Strategies to Boost CLV for D2C eCommerce in India
15
min read

Maximize Customer Lifetime Value (CLV) with proven strategies tailored for D2C eCommerce businesses in India

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6 Underrated Techniques to Quickly Scale Your eCommerce Brand
7
min read

According to our experts, these six marketing & growth techniques are underrated and underutilised by ecommerce brands trying to scale

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7 Proven Ways to Delight Customers with Pragmatic Service Excellence
7
min read

42% of D2C customers reported making repeat purchases after a good customer service experience, but what do they prefer?

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E-commerce Logistics Essentials: Maximize Your D2C Brand’s
7
min read

Ecommerce logistics is the collection of processes for acquiring, storing and shipping products or resources, and managing the costs and revenue associated with those processes - but it's not simple.

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Maximize Retention of Holiday Sales for D2C Brands in India
3
min read

Reduce cart abandonment by >20%. Recover >15% of abandoned carts. Customise and optimse across your customer journey.

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