Resources

Learn how Indian D2C brands can reduce sale return rates with smart policies, quality checks, and exchange-focused strategies to protect profits and trust.

Discover why “Where Is My Order?” remains India’s top eCommerce query and how proactive tracking, automation, and clear updates reduce customer anxiety.

Learn how Indian D2C brands can build customer trust without deep discounts through transparency, reliability, and exceptional experiences.

Struggling with post-purchase visibility? Learn how D2C brands in India can track orders, enhance customer experience, and drive loyalty with actionable strategies

Master WhatsApp message scheduling to boost engagement and satisfaction. Discover tools and techniques to optimize communication and outreach effectively.

Explore the pros and cons of WhatsApp Business for small enterprises. Understand its benefits and limitations to make an informed decision

Learn how to build and grow a vibrant WhatsApp Business community with our detailed guide. Boost brand engagement and online presence. Start your journey today!

Maximize your eCommerce success with Pragma's real-time dashboard. Gain 24/7 access to clear data visualization and actionable insights for informed decisions

RFM Automation, standing for Recency, Frequency, and Monetary, is a powerful marketing strategy for D2C brands, essential in the omnichannel era. RFM analysis segments customers based on their purchasing habits, thus aiding in personalised marketing. Businesses adopting RFM have seen a 10-15% average increase in revenue.